"Ingrish" at its best. Anion sanitary napkins.
Mystery Manny, one of our CRM analysts dropped by the Planning area eager to share his "discovery," a pack of napkins that his wife was able to acquire during her trips. I found the packaging interesting because it was matte, instead of the usual plastic wraps that most feminine care products use. One side of the pack had a short explanation of "benefits." I have copied it verbatim here.
According to the testing result by China chemical woven product quality center for textile industry, the average anion concentration in “Monthly Loving” Anion Sanitary Napkin and panty liner has reached to 5800 per cm3, 2 obvious function can be seen:
- Inside the cunt, anion can promote the exchange of biological enzyme; enhance material with acid to uplift self-curing and immunity for human body.
- In sanitary napkin, the anion chip can instantly absorb blood or leucorrhea, refresh and comfortable, odor can be controlled.
And that's not all. It comes with a free gift called the "Lady Vagina self-test paper (patented product)." It is a gift card that tests the "before and after effects and processing positioning analysis for the health of the genitals."
Winner diba? I can't get over how you can successfully swipe your keps to test it pre-product use and post. Medyo bloody mary lang naman ang drama nitetch.
The only thing I think that's interesting from a brand POV is actually their tagline which reads "a healthy lady is more beautiful." Oo nga naman. There's something there.